Bradysammons.com | Brightroll Console

Brightroll Console

Console V1

Campaigns View

Inventory View

Console V2

Campaigns View

Inventory Concept

Inventory Concept 2

Charts & Dashboards

Interactions & Prorotypes

Super Button - Multi-state button to handle, saving, loading, user feedback, and errors.

See the Pen oggxYr by Brady Sammons (@soulrider911) on CodePen.

Project Details

This project has been over two years in existence. The Brightroll advertising platform or “console” is the core product of Brightroll. This web-based application allows users to manage, optimize, and view reporting on their online video advertising campaigns. The initial version was extremely buggy, slow, had very poor user experience, and was literally a cause for revenue loss due to potential clients choosing to use other companies that had a better platform that was more user-centric.

Our team completely re-designed the entire application form the ground up. The API’s the user experience, everything was created a new. I conducted numerous user studies, competitive analysis, AB testing, Insta-polls, surveys, and more. My main goal was to really drive the product through user centred design and user research. The result is an outstanding product that has best in class features, many of which are unique to Brightroll. In the end, this raised revenue, adoption rate, and immensely raised the perception of Brightroll as a company.

Brightroll.com

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Skills Employed

HTML-CSS
Branding
UI-UX
Creative-Direction
Mobile

Tools Used

Photoshop
HTML/CSS
Javascript
Compass/SASS