Bradysammons.com | Cal Basketball Preview Show

Cal Basketball Preview Show

Project Details

This project was created for both Cal and Stanford basketball pre game shows. The full package included lower thirds/banners, interstitials, wipes, live footage, and bumps. This project had very little direction and I basically had creative control over the direction.

The art direction I took this in, was constructing a very futuristic screen rig in which there are 4 monitors that would swoop around the main column and basically give you a quick “preview” of things to come on the show.

The footage could be very easily swapped out in post, in After Effets. There colors could be changed, and the majority of the text and visual assets could be swapped out. Allowing this to be a very re-usable graphic piece.

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Skills Employed

Sound-Design
Branding
Creative-Direction
Motion
Compositing

Tools Used

Photoshop
Illustrator
After Effects
Final Cut Pro
Cinema 4D